Sustainable luxury streetwear where South Asian heritage meets New York street culture
Based in New York City, I'm the founder and creative director behind PRIYA—a sustainable luxury streetwear brand that reimagines the intersection of South Asian textiles and urban street culture.
My work has been featured in Vogue, Hypebeast, and Complex, and my designs are stocked at Dover Street Market and SSENSE. Each piece tells a story of cultural fusion, sustainability, and the relentless energy of New York.
Available at leading fashion destinations worldwide
Curated selection of PRIYA's signature pieces available at the iconic concept store
Full seasonal collections available through the premier online luxury fashion platform